Transmedia Explained

The precise and correct definition of “Transmedia” is and will be a moving target.  As some of the Brahmins of the movement will tell you, we are all shaping the modern-day definition of Transmedia.  Please check back with us frequently, as we’ll be updating this section with more info.  As we continue along our journey together, rather than let us dictate what we think all this 360 business means, we promise to provide you with information so you can draw your own conclusions.  In the meantime, this video featuring Dr. Henry Jenkins provides a nice explanation: